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Yes, it is important to understand and evaluate the content you are creating in terms of how helpful and reliable it is for people, rather than solely focusing on search engine rankings. Asking yourself the content and quality questions, considering expertise, providing a great page experience, and focusing on a people-first approach can help ensure that you are creating valuable content for your audience. Additionally, understanding E-A-T (Expertise, Authoritativeness, Trustworthiness) and the quality rater guidelines can further guide you in creating high-quality content. Asking “Who, How, and Why” about your content can help you stay on track with creating content that aligns with what search engines like Google seek to reward.

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